Archive | December 13th, 2008

Tags: , , ,

What an E-book Can Do for You

Posted on 13 December 2008 by Dr. Robert White

[ad#degrees]
An E-book that includes your marketing message and a link to your website is a proven technique in viral marketing. This method uses the multiplication effect to “explode” the distribution of your message by willing participants.

This is the basic principle that was used by Hotmail to get established. When the two founders set up their free email system, all the messages that were sent by subscribers had a text message at the bottom which identified Hotmail as the origin. People who sent emails to their friends advertised the free email site.

Using viral E-books as a marketing method is cheap. It doesn’t take long to set up and it’s even quicker if you use rebrandable E-books that have been written by others. Just use your favorite search engine and do a web search. You will find many rebrandable E-books that are available on whatever subject you are interested in and that apply to your e-business. One method of distributing the E-book is to offer it to visitors in exchange for subscribing to your newsletter. If they pass it on to their friends and family it will promote your business for you.

E-books are capable of reaching a large audience and are limited only by the enthusiasm of the participants.

E-books are fairly easy to create. It’s possible to produce your own E-books by combining articles that you have written or have gotten from public domain sources, such as directories.

A common approach is to use material that has Private Label Rights, including articles and reports that have been written specifically for that purpose, for that niche. Using a portion of a larger work that you have prepared such as the first three chapters of a large E-book could also be used as a viral E-book.

Reblog this post [with Zemanta]

Popularity: 4% [?]

Comments (1)

Tags:

WordCamp Chicago – Are You Going?

Posted on 13 December 2008 by Jeffro

The dates for WordCamp Chicago have been nailed down (June 6 and June 7, 2009). I plan on making every effort possible to attend this event. Looking forward to meeting up with Mark Ghosh again, visiting Brian Layman, Jason Schuller, Lisa Sabin-Wilson, Matt M. and everyone else.

Will you be in attendance?

Comments (0)

Tags:

Why Am I So Passionate About A Piece Of Software

Posted on 13 December 2008 by Jeffro

heartwpI’ve been sitting back in the chair today thinking about the events that have taken place within the past 48 hours. I really bit my tongue before I decided to go through with publishing the post regarding the removal of themes. I checked out the developers IRC channel, I checked out the forum, I looked high and low for an explanation as to what happened and I couldn’t find any. While Thord of the BlogHerald was successful in contacting Matt, I assumed sending an email asking for an explanation was fruitless because I assumed his inbox is swamped with mail, why bother. After confirming that the removal of themes did happen, the only thing I had to go on was Justin Tadlock’s post and David Coveney’s post. That isn’t a lot to go by but because I didn’t see an announcement published on the developers blog, I went with the story as factual after witnessing a number of others reporting that the theme removals did happen.

I don’t want to dwell on the event because it is now a wait and see game with a detailed post by Matt being the only thing that will straighten out this mess. However, I am beginning to wonder if I over reacted? It sounds corny, but I seemingly have a passion for WordPress. The software, the people, the community. Plugin authors, theme authors, those who create patches for bugs, core developers, everything that makes the entire system tick. I want to see everyone that is part of the equation win without any unfair treatment. Make no bones about it, I support Matt and the rest of the team to the fullest extent but if I come across something I disagree with, I’ll make it known.

I feel odd that I’ve entrenched myself in this situation. I believe emotions got the better part of me last night when I wrote the post. I’m not a theme author nor am I a plugin developer yet, I still find a way to get involved with the issues surrounding each topic. I try not to be the one to always bitch and moan. Instead, I try to lend constructive criticism when I can. I’ve always described myself as no expert but simply an end user.

The basis of this post was to try and get my thoughts down on paper to figure out why something that happened with a piece of software ignited an emotional trigger. I wonder if I am too involved with the project, with the people. Do I need to back away? Can one be too passionate about something that it causes one to act and think irrationally? What the hell is wrong with me?

Comments (0)

Tags: , , , , , ,

Your E-book is your Viral Salesman

Posted on 13 December 2008 by Dr. Robert White

[ad#degrees]
E-books are the future and the future is now. The printed word on paper and bound into books used to be the only way information was given and received. They were great, you could take them with you and put them on shelves and they do still exist and will continue to for the foreseeable future but the time of the E-book has arrived.

The marketing E-book is a slightly different animal from just an E-book. Marketing E-books contain text, images, links to web pages and navigation controls. The marketing E-book has become a very important part of marketing on the Internet.

With a marketing E-book you can present your story in an effective way and include links to your web sales pages. Your E-book can become your best salesman.

First, your E-book needs to be interesting and informative. It always has links back to your web site and to your sales page.

Next, be sure that you have a prominent section telling readers that they are free to give your E-book away. Let them know that they can post it on their site as a free download, that they can use it as a bonus, and that they can bundle it with other products. This is the way to create viral marketing for your products or services. Remember those links back to your site contained in the E-book?

Last but certainly not least before you send your E-book out to the world, double check spelling and grammar and be sure that you have tested every link to verify that it goes where it is supposed to go. Obvious errors will reflect badly on you and will not be of much value to you, it could even by damaging.

Post your E-book to some of the E-book directories. Many let you post it for free, or will let you post a link on their site to your E-book.

Reblog this post [with Zemanta]

Popularity: 4% [?]

Comments (0)

Tags: , , ,

Premium Content: How To Become A Super Affiliate In Niche Markets

Posted on 13 December 2008 by Dr. Robert White

This is a PLR Article for Bronze Members.

Over the past years, web hosting has grown bigger than it used to be. With more companies getting into this business and finding the many benefits it can give them, the demand for web hosting has never been higher. These seem to be the trend of today.
{+}
38 million people have put up their very first websites online this year 2005 alone. It is estimated that by 2008, the internet sales industry will top then dollar bank. And to think, majority of those sites will be offering different affiliate programs for people to choose and participate into.

This only means one thing. It is easier now to find the right web host for your application. The possibility of quality web hosting companies separating themselves from the rest of the industry is anticipated. If this is done, the unprofessional and incompetent ones will suffer.

Support will be the number one consideration for people when choosing a web host. It will be obvious that traditional advertising will become less and less effective. Most people would rather opt for the web host based on things that they see and hear. Also based on the recommendations by those who have tried them and have proved to be a successful.

This is a great opportunity for web hosting affiliates and resellers alike. There would hundreds of web hosting and programs to choose from that the difficulty in finding the right one for them is not a problem anymore.

How does one become a successful affiliate in the niche markets using web hosting?

If you think about it, everyone who needs a website needs a web hosting company to host it for them. As of now, there is really no leading hosting industry so most people choose hosts based from recommendations. Usually, they get it from the ones that have already availed of a web hosting services.

With the many hosts offering affiliate programs, there is the tendency to find the one which you think will work best for you. Think of the product you will be promoting. Pattern them to the site and see if they are catering to the same things as you are.

When you have been with one host for quite some time and seem not to be making much despite all your effort, leave that one and look for another. There is no use in trying to stick to one when you would be before off in another one. Things will only have to get better from there because you already have been in worst situations.

Try this out. If you are quite happy and satisfied with your web host, try to see if they are offering an affiliate program you can participate on. Instead of you paying them, why not make it the other way around; them paying you. The process can be as easy as putting a small “powered by” or “hosted by” link at the bottom of your page and you are already in an affiliate business.

Why choose paying for your for your web hosting when you do not have to? Try to get paid by letting people know you like your web host.

Always remember that when choosing a web host, choose the one that is known for its fantastic customer support. There are also many hosting affiliate programs. Residual affiliate program is also being hosted. This is the program wherein you get paid a percentage every month for a client that you refer. This can allow you to have a steady source of income. With perseverance, you can even be quite successful in this field.

There are a lot of niche markets out there just waiting for the right affiliate to penetrate to them and make that dollars dream come true. Knowing which one to get into is being confident enough of your potentials and the good results you will be getting.

Web hosting is just one affiliate market you could try out and make some good and continuous income. Just remember that to be successful on your endeavor also means that time, effort and patience is needed.

Nobody has invented the perfect affiliate market yet. But some people do know how to make it big in this kind of market. It is just knowing your kind of market and making the earnings there.

Download this article

If you have issues with the download, please contact our Support Help Desk.

Popularity: 6% [?]

Comments (0)

Tags: , , , , , ,

Podcaster Training: Phase 4 – What Happens After The Show Is Over

Posted on 13 December 2008 by Dr. Robert White

[ad#gotomypc]
Over the past few weeks, we have covered the basics of podcasting, the history behind podcasting, pre-recording podcasts and going live the first time.

Tonight, we will discuss what happens after the show is over. Just because you have hit the terminate button and said your show is completed, doesn’t mean it stops there! If by now you haven’t realized it, there is more to your show than just setting it up and going live.

Ok, you’ve completed your show and stopped the recording, and what happens next is you start building community with your listeners. To do this, you move into your After Show. Your After Show can be as long or as short as you like it to be. This is the time that you can freely communicate with your audience and talk about things that you might not talk about during your show. The subject matter can be most anything that you will allow. Keeping in mind that you are still live, even though you aren’t recording, listeners can still hear what’s going on via the stream. Also, during your after show, you will make some new friends and maybe even bring some new listeners to your show.

Ok, the after show lasts maybe an additional hour or more and next, you need to gather your show notes and post them on your site or blog. You do have a web site or a blog for your show, don’t you? Posting your show notes, links you discussed and other items of interest on your blog or web site for your show, will help to build community too. This also keeps listeners coming back time and again and you can even post your recorded episodes for them to listen to and enjoy, even weeks after you have completed those episodes.

Finally, you want to start planning for your next show. If you host a weekly event, then make sure that you have your topics in order, links rounded up, and interviews you might have planned. The idea here is to have all your ducks in a row so that you can put on a more professional looking show and keep your listeners entertained and interested.

Once you have your next episode organized, you can relax a little and get ready to have more fun!

Reblog this post [with Zemanta]

Popularity: 7% [?]

Comments (0)

Advertise Here
Advertise Here

The Community Collective

| |

The Community Collective
Host: Dr. Robert White
Next Episode:
September 03,2010 8:00 pm
Rebuilding Community
Past Episodes:
Show Promotion Ideas, Widget Updates and More!
So Many Ideas...So Little Time!
Friday the 13th - How Appropriate!
|

Users Online

Users: 5 Guests, 1 Bot

Feedburner Stats